Building a Scalable Business Without Sacrificing Values: The G&T Chickens Blueprint
Can you grow a national manufacturing business without losing the values you started with? At G&T Chickens, we believe you can.
When we began, our core principles were: quality, transparency, and people. That’s still how we operate, even as our output has grown exponentially over the last decade.
What We Do
We’re a poultry processing business — not a producer — specialising in clean label, value-added products like schnitzels and tenders. Our model is built on sourcing from Australia’s best producers and focusing exclusively on processing with precision.
Our Growth Strategy
Invest in CapEx, Not Shortcuts: We’ve acquired spiral freezers, portioners, and battering lines to improve consistency and efficiency — not to cut staff.
Partner for Stability: Working with trusted suppliers and foodservice partners means our growth is sustained by strong relationships.
Scale With Control: We’ve scaled our team, our systems, and our QA protocols, not just our output.
Leading With Values
At every stage, we’ve asked: does this reflect our promise? Whether it's a new packaging line or a new hire, we’ve refused to sacrifice quality or people.
We’ve found that when you make the harder choice for the right reasons, the market responds.
G&T Chickens is proof that with the right mindset, you can grow without giving up your soul.